Byway 136 – Heritage Highway is committed to promoting Tourism along the southern border of Nebraska.

DSCF1141The 10 counties along 136 and the five corridor counties offer many attractions, festivals and events for families looking to attend activities year round.

Our current big event is the Trail of Treasures (patterned after Junk Jaunt) which is held the first weekend in October. This year of 2017 will be the sixth (6th) year for the event. This is a huge Flea Market, Garage Sale Event drawing people from Iowa, Kansas, Missouri and Oklahoma presently.

We are also working on Trail of Authors and Trail of Photos to help promote Tourism and make the Byway area a tourist destination.

We encourage you to join our organization by offering four different levels called Trailblazers (Reblaze the Trail).  Pioneer Trailblazer – $25; Dream Weaver Trailblazer – $50; Pathfinder Trailblazer – $75; and Destination Trailblazer – $100. Increased membership will offer the Byway opportunities to assist member communities with their various projects.

Our official website is where there is an 800 number listed.

If you have any questions or would like to make comments, please email or call 402-335-0745 or you can use snail mail at P.O. Box 59, Tecumseh, NE 68450.


Judy Coe

Membership Benefits

  • Joint marketing opportunities with other communities located along the Byway.
  • Involvement in designated tourism grants issued by the state only for the Scenic Byways.
  • Participate in association’s activities and events featured along the Byway.
  • Representation in tourism decisions made at the State Level.
  • Joint website featuring community events along the Byway. Special listing on state website for byways.
  • Networking with other members & businesses.
  • Updates on activities happening along Byway route.

Heritage Highway Scenic Byway Accomplishments

  • Expanded Heritage Highway website and Facebook page;
  • Produced a tri-fold brochure for distribution to tourism outlets along the byway;
  • Manned the Nebraska Tourism Commission’s booth at the Nebraska State Fair promoting Trail of Treasures Flea Market event;
  • Organized annual “Heritage Highway Trail of Treasures” event set for the 1st Weekend In October;
  • Organized and published self-guided tours of attractions within Byway communities;
  • Coordinated the 2nd annual Trail of Authors literary events in Red Cloud, Fairbury and Beatrice –;
  • Awarded tourism marketing grant funding from the Nebraska Tourism Commission for the promotion of the Trail of Treasures and Trail of Authors events;
  • Awarded Humanities Nebraska funding for the Nebraska Authors and Artists event, held in conjunction with Trail of Authors.

Past Activities:

  1. Completed three Photo Contests that included pictures taken along the Byway
  2. The “Trail of Authors” event has featured book signings, art exhibits, writers’ workshops, speakers, and more
  3. Red Carpet Training was offered to all Byway Counties when the Byway partnered with the University of Nebraska Rural Initiative a few years ago
  4. They byway region has been promoted through cooperative advertising in state and national magazines
  5. The byway has hosted a travel writer whose artivle was featured in a AAA publication
  6. Facebook instruction was given through a workshop relating how to promote events along the Byway Corridor

2016 Members of the Heritage Highway Association  


City of Deshler
305 East Bryson Avenue, Deshler, NE 68340
Phone: 402-365-4260

City of Nelson
580 S. Main Street Box 327, Nelson, NE 68961
Phone: 402-225-4401


Franklin County
405 15th Ave. Box 146, Franklin, NE 68939
Phone: 308-425-6202

Johnson County
P.O. Box 59, Tecumseh, NE 68450
Phone: 402-335-0745

Johnson County was the Crossroad of Seven Historic Trails during the early years. Tecumseh is the home of the First Rural Mail Delivery in Nebraska.

Nemaha County
1824 N Street – Suite 201, Auburn, NE 68305
Phone: 402-414-0448

Nuckolls County
150 S Main – P.O. Box 366, Nelson, NE 68961
Phone: 402-225-4361

Saline County
P.O. Box 3, Wilber, NE 68465
Phone: 402-821-2304     Cell: 970-420-2371

Richardson County
1700 Stone Street – Room 301, Falls City, NE 68355
Phone: 402-245-2023

Gage County
218 N 5th Street, Beatrice, NE 68310
Phone: 402-223-2338

Gage County is home to 14 communities, and proudly boasts regionally and nationally recognized attractions, including the Homestead National Monument of America too.

Jefferson County
518 E Street – P.O. Box 274, Fairbury, NE 68352
Phone: 402-729-3000

Located in the “Little Blue Valley,” Jefferson County is rich in historic lore, the route of the Oregon Trail passed across the county and in some places the wagons ruts are still visible.

Pawnee County
Box 33, Pawnee City, NE 68420

Phone: 402-852-3131

Pawnee County is home to Amish settlements, stores and carpentry shops.
You’ll also find a variety of museums throughout the county, and Schilling Bridge Winery and Microbrewery. 

Harlan County
311 Main Street, Alma, NE 68920
Phone: 800-762-5498

Webster County
791 Hwy 281, Red Cloud, NE

Phone: 402-746-2211

Thayer County

Thayer County is the crossroads of old, the Oregon Trail, and new, US Highway 81, that connects Interstate 80 in Nebraska and Interstate 70 in Kansas.  



Pawnee County Promotional Network

Pawnee County Promotional Network is promoting the Eclipse which is August 21st.  Go to and hit the eclipse button for information on viewing, parking, places to stay, cafes, and other activities.

The Red Cloud Bed & Breakfast at The Kaley House
909 North Seward, Red Cloud, NE   68970
Phone: 402-746-3989     Email:

Beautifully restored 1886 Victorian.  3 bedrooms w/ private baths.  Named one of Nebraska’s “Perfect for a Getaway” B&B’s.  Wonderful accommodation for visiting Historic Red Cloud and the Willa Cather sites.

Webster County Historical Museum
721 w. 4th Avenue, PO Box 464, Red Cloud, NE 68970

OPEN: April 1-October 30, 1:00-5:00 p.m. every day, except Mondays and Easter, Mother’s Day, Father’s Day, and 4th of July.

Housed in a beautiful mansion and two other buildings, you will find Webster County heritage in displays and exhibits. A Genealogy department is also available.

Deer Creek Sodbusters
72973 610 Avenue, Sterling, NE 68448
Phone: 402-239-2307     Email:

Our organization is dedicated to the Preservation of the History of Southeast Nebraska. Our Annual Antique Machinery Show is held the Second Sunday in August – 4 ½ miles south of Sterling.

Merchants of Brownville
702 Main Street, Brownville, NE 68321
Phone: 402-825-4601     Email:

The Merchants of Brownville (MOB) is an agency established to promote and support tourism businesses and organizations in Historic Brownville.  Visit


Gandy House Bed & Breakfast
715 5th Street, Humboldt, NE 68376

Whiskey Run Creek Winery
702 Main, Brownville, NE 68321

The Black Crow Restaurant, Bar & Catering
405 Court Street, Beatrice, NE 68310


Beth Kernes Krause

Convent House Bed & Breakfast

Deshler Chamber of Commerce

Gage County Historical Society

Main Street — Beatrice

Midwest Bank — Deshler

Old West Trails Center

Rightway Grocery

River Inn Resort

Willa Cather Foundation

Homestead National Monument

Peru State College

Pine Tree Antiques

Judy Coe

Xokprakhong Figgins

Sara Schmidt

J & B Food Wagon Sales

Sam’s Club

Southeast Nebraska Tourism Council

Town & Country Inn

Red Cloud Heritage Tourism

Mary Lou Dunekacke

Kaylee Espe